Record Support Strong

Donations up 16 per cent.

posted on March 1, 2010 in News | Be the First to Comment | Print

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The Presbyterian Record received a huge boost at the end of 2009 as readers donated over $132,000 to the church magazine, topping 2008′s total of $111,000 by 16 per cent.

“I’m humbled and overwhelmed by the extraordinary support from Record readers,” said David Harris, editor. He noted the campaign’s success would allow the magazine to unfurl some long overdue marketing strategies; these are designed to appeal to Presbyterians who are not currently subscribers and to make the Every Home Plan more attractive for congregations.

“Our new circulation software allows us to take over all administration for Every Home Plan congregations and to bill subscribers directly,” he said.

The October appeal was the most successful since the annual campaign launched five years ago.

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